MUSIKA PERIPHERIKA
Featuring and promoting all manners of peripheric music
Building on European musical heritage and folk traditions, Musika Peripherika (MP) is an innovative European audio-visual and music project documenting the creative processes in co-creation and field recording sessions filmed across Europe. MP is a 2 years project runned by Music Partners: AMAEI (PT), NORD University (NO), SCL Agency (PT); Audio-visual Partners: Bando à Parte (PT), Beactive Entertainment (PT), Mosaic (ES) and Data Partners: digiciti (FI), Heaven11 (NL), .music.
Musika Peripherika motivation and ambitions comes out with the understanding that Far too much European music remains under-promoted and under-valued. Traditions are often ignored and not re-invented or included in new projects. MP main goal is to feature and promote all manners of peripheral music (peripheral on geography, on genre, on feeling concerning the music industry in general).
Project first step will consiste in mapping European music traditions and record a documentary film, a 5 episodes series and web tutorials, promoting the digitisation of EU heritage. From this pool of musical filmed works, using a new .music Unique Identifier metadata code for each creator involved, the project maps out all creators involved in the music as well as audio-visual creative process and tests a new open framework for registrations with rights societies, in an automated, trans-European fashion. In parallel with the filmed residencies, expert talks with music professionals from the music publishing and synch worlds inform the participants on their rights in the most remote communities of Europe. The resulting films and recorded music, along with the corresponding metadata, will build up a new European Open Framework of musical and A/V rights to test ways through which we can increase the speed and transparency of rights distributions across Europe.
Furthermore, using the new .music domains for all participants as well as residency films, video clips, interviews and other A/V filmed output, Musica Peripherika will test ways through which the new .music websites can be linked through a new European music video portal to present, in the future, a viable European alternative to YouTube – with the key difference that revenues generated will be fairly paid out to the creators of the content: film-makers, production co’s, record labels, music publishers, and of course Artists.
A new European Sound Labs production library will further promote cooperation between the music and A/V sectors across Europe, fostering freedom of artistic expression, intercultural dialogue and social inclusion, access, distribution and promotion.
The artists will have the opportunity to apply to be part of the project through 3 open calls that will be launched. First one in July 2022, to apply to participate in the documentary and series filmings and recordings; second in September 2022 for artists who would like to get support on registrations with rights societies; and third one in 2023 to be listed and get access to the new .music domain and unique identifier metadata code.